Frame
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Frame

Content camps for guests who want to create, and partners who want to be seen.

Edition 01  ·  Mallorca
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06:40  ·  Serra de Tramuntana

The mountains are still blue. The sun is forty seconds from the bonnet. You know where to stand, which lens is on, and what the drone does next, because the people who shoot for the world’s most demanding car brands are standing beside you.

Light trails on the winding road to the Cap Formentor lighthouse at blue hour, MallorcaCap Formentor, Mallorca
A working week inside a real production You arrive with a camera. You leave with a way of seeing.
The FRAME story

A real production, opened up.

What we do, what you learn, and what you gain, as a guest or as a partner.

Film crew with camera, monitor and ladder on a volcanic coastlineMarc Trautmann production
IWhat we do

We run the production. You stand inside it.

A working production in remarkable places: luxury cars, a professional crew, real locations and the light that makes them. Marc and Daniel lead every day, the way they would for a brand.

Red Bentley Continental GTC driving on a mountain bridge roadPhoto: Marc Trautmann
IIWhat you learn

From brief to final frame.

How a shoot is planned, lit, driven and directed. Which lenses, angles and moves make luxury imagery work. How to edit and deliver for every platform.

Range Rover Sport driving through powder in a mountain quarryPhoto: Marc Trautmann
IIIAs a camp member

Leave with the work, and the eye.

A finished portfolio, a method you can repeat, and days on an island few people see this way.

See the camps
Red Bentley convertible beneath concrete architecture, a woman in red on the stairsPhoto: Marc Trautmann
IVAs a content partner

Your world, seen at its best.

Your cars, rooms, yachts or estates become the set of a real production. You receive campaign-grade content, as a barter or a commissioned partnership.

Partner with FRAME
Edition 01  ·  Mallorca

Three camps. Choose your depth.

Seven to ten guests per camp. The longer you stay, the more of the craft and the island you take home.

    Itinerary is indicative and may change with season and permits  ·  Editions 02 and 03 in planning: join the waitlist

    The craft

    Six crafts, taught on location.

    Each one practised the same day, each ending with a frame you shot yourself.

    White BMW XM against concrete and a large portraitPhoto: Marc Trautmann
    01

    The brief

    How brands and agencies brief a shoot. Story into shot list, call sheet and schedule.

    Close detail of a Range Rover wheel in a cloud of powderPhoto: Marc Trautmann
    02

    Kit & lenses

    Wide for place, long for compression, macro for detail. Filters, rigs, gimbals, drones. A pro kit and a smart travel kit.

    Range Rover Sport facing camera in a white stone quarryPhoto: Marc Trautmann
    03

    The car as hero

    Three-quarter front, profile, detail. Reflections, polarisers, placing the car to the sun.

    Range Rover Sport from abovePhoto: Marc Trautmann
    04

    Motion

    Rolling shots, car-to-car, tracking, drone top-downs. Safety and choreography on real roads.

    Ferrari Purosangue with a model on a Paris streetPhoto: Marc Trautmann
    05

    People & place

    Directing people, styling, using architecture and landscape so the car belongs in the frame.

    Ferrari headlight detailPhoto: Marc Trautmann
    06

    Social-first & the edit

    Vertical framing, pacing, sound. Selection, grading, retouch and delivery for each platform.

    Your hosts

    The people behind the images.

    Portrait of Marc Trautmann

    Marc Trautmann

    Photographer & Director

    Marc shoots luxury automotive and lifestyle work for international brands and agencies, combining stills, motion, CGI and AI in one hybrid production. His work spans campaigns for BMW, Porsche, Bentley, Aston Martin, Lucid, Genesis, Škoda and Toyota, and cross-overs such as BMW M4 × Rick Owens at Paris Fashion Week.

    A strong image is the most efficient and emotive form of communication.

    marctrautmann.com
    Portrait of Daniel Siegler

    Daniel Siegler

    Creative Director & Producer

    Daniel brings around thirty years across image creation, film and international production, including creative direction within agency networks such as WPP and Omnicom. Through his practice DISCIPLINE he builds worlds around brands: concept, location, production and story as one system.

    Based in Mallorca, he knows the island’s roads, rooms and people.

    discipline.global

    The idea, the shot, the production behind it, and the edit that makes people stop.

    Partners

    Built with partners. Seen at their best.

    Car rental houses, hotels, yacht and property brokers, restaurants, wineries and makers join FRAME in one of three ways. Whichever you choose, we bring fresh ideas and concepts into your world and develop them with you.

    Barter

    Contribute cars, rooms, yachts, venues or craft. Receive campaign-grade content in return.

    Commission

    Book FRAME for a dedicated content production, built around your brief.

    Both

    Combine assets and budget for a larger, collaborative campaign.

    Ferrari Purosangue outside a boutiquePhoto: Marc Trautmann
    PartnerBringsReceives

    Luxury car rental & dealers

    Vehicles for shoot days and drives

    Hero, motion and lifestyle content of the fleet

    Hotels

    Rooms, spaces and hospitality

    Architecture, interior and guest-experience content

    Restaurants & beach clubs

    Lunches, dinners, venues

    Food, atmosphere and social content

    Wineries & producers

    Visits, tastings, estates

    Estate, product and maker portraits

    Artisans & designers

    Workshops, objects, stories

    Craft films and editorial portraits

    Yacht brokers

    Yachts for sea days and shoots

    Yacht, lifestyle and on-board content

    Property brokers

    Villas, estates and listings as locations

    Architecture, interior and lifestyle content for listings

    Equipment & tech brands

    Cameras, lenses, drones

    Product-in-use content and camp visibility

    Tailored to each partner.

    Deliverables, formats, usage rights, timing and credits are agreed one by one: a seasonal campaign, a set of reels, or a full image library.

    Become a partner
    Book  ·  Contact

    Request your place.

    Camps run in spring and autumn, when the light is best and the roads are quiet. Choose Entry, Inter or Pro, send a request, and we come back to you with dates and pricing.

    Included in every edition

    StayBoutique hotel, all transfers and guided drives
    CarsLuxury vehicles on location
    CoachingDaily, on set, with Marc, Daniel and crew
    IslandCurated lunches and dinners, maker and winery visits
    ResultEdit sessions and a finished portfolio set
    Not includedFlights, personal camera kit (loaner kit on request), extras

    Talk to us directly

    For bookings, private camps and partnerships.

    Daniel SieglerCreative Director & Producerdaniel@frame.camp
    Marc TrautmannPhotographer & Directormarc@frame.camp
    General inquiriesPress, collaborations and everything elseinfo@frame.camp
    Camp
    Camp length
    Questions

    Before you ask.

    Do I need professional equipment?

    No. Bring the camera you use. We send a kit list ahead of the camp and can arrange loaner bodies, lenses and drones on request.

    What level is the camp for?

    Ambitious creators, enthusiasts and brand teams. You should know your camera; we teach the craft, the production thinking and the edit that turn good images into campaign-grade work.

    Will I drive the cars?

    Many sessions include driving. It depends on age, licence and insurance requirements, which are confirmed with each vehicle partner before the camp.

    How big is the group?

    Seven to ten guests, so everyone gets time on set with Marc and Daniel.

    Where are the next camps?

    Mallorca is Edition 01. Further locations are in planning. Join the waitlist in the request form to hear first.

    How do partnerships work?

    Partners contribute cars, rooms, yachts, venues or craft, and receive content created on location in return. Larger scopes can be commissioned as a paid content partnership. Every exchange is agreed individually.

    Can we book a private camp for our team?

    Yes. A closed edition can be built around your own cars, brief and team. Choose “Private group” in the request form.